About Us
Get to know us
Working Together for Lasting Success
Founded in 2004 by distinguished Communications Professionals, Oriel provides cutting-edge Media Training that helps leaders, from across functions and sectors, present their cases and leverage media platforms to build equity for themselves and the organizations they represent.
Empowered by Expertise
Harnessing knowledge to guide your business through crisis and media challenges.
Knowledge That Powers Success
Expert guidance to help you navigate crises and master media interactions.
What Oriel Does?
Oriel's Crisis Management practice helps clients prevent, manage, and recover from crises to protect their reputation and core interests. We provide guidance on prevention, readiness, response, recovery, crisis communication, and coaching, ensuring systems are in place for effective crisis management.
Coaching Methodology
We offer tailored coaching based on a needs analysis, with interactive sessions and real-life applications.
• Personalized Coaching: Based on individual needs.
• Interactive Learning: Engaging and practical.
• Ongoing Support: Pre-training assessment and post-training follow-ups.
Strategic Communication
Oriel offers counseling and coaching, crafting communication strategies for clients facing crises. Our clients include industries like aviation, shipping, real estate, finance, hospitality, and more.
Our Approach
We provide problem analysis, tactical moves, coaching, and strategy development.
For:
•Corporates, NGOs, and senior professionals
•Media-facing leaders and professionals in finance, marketing, consulting, healthcare, and more.
Patrons
Oriel has managed crises such as restoring trust for a financial institution, handling protests for a restaurant chain, and rebuilding confidence for a TV channel. We’ve addressed issues in cooking gas, clarified policies for a college, and resolved hygiene claims for a hotel. Our work also includes supporting telecom policy, resolving labor conflicts, and managing rumors for a co-operative bank and e-commerce company
Clients We've Worked With













Professional Consultant
Meet Our Expert
Founder
Khalid Jamal
Khalid Jamal is an award-winning Communications Professional and Director – Orion PR & Digital Pvt. Ltd., India. He specializes in coaching, consultancy and counseling in PR Communications, Reputation Management, Crisis & Media Management, and Digital Communications / Social Media. He has been associated with over 500 clients including Nike, Star TV Group, TRAI (Telecom Regulatory Authority of India), Governments of Sikkim, Telangana, Odisha, and Karnataka, Pidilite,UTI, Tata Group, IDMA, J&J, Subway, and Wipro to name a few, in his career spanning close to three decades.
- Email: mail@oriel.in
- Phone: 7304133814
- Address: 202,Maruti Business Park Andheri West, Mumbai – 400053,
- Website: oriel.edenhomestay.in
KJ
Jamal has coached and counseled a large number of senior executives in Media, Crisis and Digital Communications. His workshops have been popular with clients like Andromeda Shipping, American Express Bank, UTI, Jet Airways, Elektrans, Aztec Software, and a number of Industry bodies, to name a few.
Prior to the current engagement, he was heading RC-PR, South Asia’s first venture-funded PR Company, and a chain of finishing schools (Aria Finishing School) after an eventful stint with Abacus PR as Founder President (a part of Triton Communications Group).
Before that, he headed corporate communications of ITW-India (a part of ITW Inc., a Fortune 500 Company)
He was awarded the ‘IMM Advertising & PR Manager Award’ by the Institute of Marketing and Management, Delhi, and the ‘PR Manager of the Year’ Award by Public Relations Society of India.
Personal Skills
Entrepreneurial Mindset
82%
Team Leadership & Development
70%
Crisis Management Expertise
70%
Public Relations Mastery
90%
Career Guidelines
Jamal has coached and counseled a large number of senior executives in Media, Crisis and Digital Communications. His workshops have been popular with clients like Andromeda Shipping, American Express Bank, UTI, Jet Airways, Elektrans, Aztec Software and a number of Industry bodies to name a few.
Prior to the current engagement, he was heading RC-PR, South Asia’s first venture-funded PR Company and a chain of finishing schools (Aria Finishing School) after an eventful stint with Abacus PR as Founder President (a part of Triton Communications Group).